Privacy Policy for Vedang Analytics
Effective Date: 31 December 2024
Introduction
Vedang Analytics (“us”, “we”, or “our”) operates the www.vedanganalytics.com website. This page informs you of our policies regarding the collection, use, and disclosure of Personally Identifiable Information (“PII”) and the choices you have associated with that data while using the Vedang Analytics website or services.
We use your data to provide and improve our services. By using our website, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this privacy policy, terms used here have the same meanings as in our Terms and Conditions.
1. Scope of this Privacy Policy
This privacy policy applies to:
- Visitors of our website
- Clients and prospective clients
- Vendors and partners
- Job applicants
- Individuals interacting with our services
- Customers purchasing products through WooCommerce/E-Commerce on our website
2. Information We Collect
We may collect information about you in a variety of ways, including:
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Personal Data:
We may collect the following types of PII when you interact with our website, services, or office premises:
- Name
- Email address
- Phone number
- Billing and shipping address (for WooCommerce/E-commerce orders)
- Payment details (processed securely by third-party payment providers; we do not store payment information)
- Order history and transaction details
- Resumes (for job applicants)
- Aadhar/PAN number (for office visitors and vendors)
- Cookies and Usage Data
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Payment :
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Payment information, such as your payment card number, expiration date, and billing address, that we collect when you make a purchase.
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Usage Data:
We may collect data on how our website is accessed and used, including:
- IP address
- Browser type and version
- Pages visited and time spent
- Device information
- Referral
- Information from Third Parties:
We may receive PII from third parties such as business partners, social media, and marketing agencies. This includes:
- Name
- Email address
- Company name
- Designation
- Location
3. Use of Your Information
We use collected data for the following purposes:
- To operate and improve our website and services
- To process and fulfill WooCommerce orders, including shipping and invoicing
- To communicate with you regarding services, inquiries, and offers
- To process job applications
- To enhance marketing and advertising efforts
- To ensure website security and prevent fraud
- To analyze visitor behavior for business growth
4. Data Sharing and Transfers
Your PII may be transferred to and stored on servers outside your jurisdiction. We take appropriate security measures to ensure compliance with applicable data protection laws.
We may disclose your PII:
- To comply with legal obligations
- To protect Vedang Analytics’ rights and assets
- To prevent fraud or security threats
- To third-party payment processors and shipping partners to fulfill WooCommerce/E-Commerce orders
5. Security of Your Information
We employ strict security measures, including:
- Data encryption in transit and at rest
- Restricted access controls
- Firewalls and anti-malware software
- Secure third-party payment gateways for WooCommerce/E-Commerce transactions
6. Your Rights
You have the right to:
- Access your data
- Request corrections or deletions
- Withdraw consent to data processing
- Object to direct marketing
Requests to access, modify, or delete your data can be sent to: [support@vedanganalytics.com]
7. Data Retention and Disposal
PII is retained as long as necessary for business or legal purposes. Upon expiry of retention periods, data is securely deleted or anonymized.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Enhance user experience on our website
- Improve website performance and functionality
- Deliver personalized advertisements
- Track website traffic and interactions for business analysis
Upon first visit, users will see a cookie consent pop-up allowing them to manage their browser or opt out of non-essential tracking.
8.1 Types of Cookies We Use
- Essential Cookies: Necessary for website functionality (e.g., login, shopping cart)
- Analytics Cookies: Track user behavior to improve our website
- Advertising Cookies: Deliver targeted ads based on browsing activity
- Preference Cookies: Remember user settings and preferences
8.2 Managing Cookies
Users can:
- Adjust browser settings to block or delete cookies
- Use opt-out tools provided by ad networks
- Decline non-essential cookies via our consent banner
For more details, visit: https://www.aboutcookies.org
9. Advertisement Privacy Policy
Vedang Analytics may use third-party advertising services, including but not limited to Google Ads and social media marketing, to promote our services.
9.1. Third-Party Advertisers
Our advertising partners may collect the following data:
- Browsing behavior
- IP address and geolocation
- Device and browser details
- Interaction with ads
For more details on Google Ads privacy policies, visit: https://policies.google.com/privacy
9.2. Opt-Out Options
You can opt out of interest-based advertising through:
- Google Ad Settings (https://adssettings.google.com)
- Network Advertising Initiative (https://optout.networkadvertising.org)
10. Links to Other Websites
Our website may contain links to external sites not operated by us. We are not responsible for the privacy practices of third-party websites.
11. Children's Privacy
Our services are not directed at children under the age of 16. If we discover that we have collected PII from a child under 16, we will delete it immediately.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website and updating the “Effective Date.”
13. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at:
Vedang Analytics Contact-US
Address: AB-296, Mata Rani, Kestopur, Kolkata, West Bengal, India 700102